{
    "id": 6605,
    "date": "2026-11-10T21:33:19",
    "date_gmt": "2026-11-10T21:33:19",
    "guid": {
        "rendered": "https:\/\/piyion.com\/en\/?p=6605"
    },
    "modified": "2026-11-10T22:30:02",
    "modified_gmt": "2026-11-10T22:30:02",
    "slug": "que-es-crm-tipos-herramientas",
    "status": "publish",
    "type": "post",
    "link": "https:\/\/piyion.com\/es_es\/2026\/11\/10\/que-es-crm-tipos-herramientas\/",
    "title": {
        "rendered": "Qu\u00e9 es un CRM: tipos, herramientas y ejemplos"
    },
    "content": {
        "rendered": "<div class=\"wpb-content-wrapper\"><div class=\"wpb_raw_code wpb_raw_html wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<style>.pya-row{max-width:100%;margin:0!important;padding:12px 0!important}.pya{font-family:Arial,sans-serif;max-width:940px;margin:auto;color:#28233e;line-height:1.75}.pya p,.pya li{font-size:17px}.pya h2{font-size:29px;line-height:1.25;color:#16113f;margin:24px 0 18px}.pya h3{font-size:21px;line-height:1.4;color:#221648;margin:22px 0 12px}.pya a{color:#6530bd;text-decoration:underline}.pya table{display:block;overflow-x:auto;width:100%;border-collapse:collapse;margin:24px 0;font-size:16px}.pya th{background:#17123d;color:white}.pya td,.pya th{padding:15px;text-align:left;border:1px solid #ddd4e8;min-width:150px}.pya blockquote{background:#f5f0fc;border-left:4px solid #7842bd;padding:22px;margin:20px 0;font-size:18px;color:#332151}.pya .pya-intro{background:#141039;color:white;padding:28px;border-radius:18px}.pya .pya-intro p{color:white;font-size:19px}.pya .pya-kicker{letter-spacing:1px;font-size:12px!important;font-weight:bold;text-transform:uppercase;color:#d1b4fa!important}.pya .pya-btn{display:inline-block;background:#7032c4;color:white!important;text-decoration:none;border-radius:9px;padding:12px 22px;font-weight:bold}.pya-row .wpcf7{background:#f8f5fc;padding:26px;border:1px solid #e3d9f0;border-radius:18px;max-width:840px;margin:auto}.pya-row .wpcf7 p,.pya-row .wpcf7 label{color:#28233e}.pya-row .wpcf7 input:not([type=checkbox]),.pya-row .wpcf7 select{max-width:100%}.pya-row .wpcf7 input[type=submit]{background:#7032c4;color:#fff;border-radius:9px}@media(max-width:700px){.pya{padding:0 8px}.pya h2{font-size:25px}.pya .pya-intro{padding:20px}.pya-row .wpcf7{padding:18px}}<\/style><style>.pya pre{white-space:pre-wrap;overflow-wrap:anywhere;background:#f5f0fc;padding:18px;color:#23173b;font-size:15px}.pya code{overflow-wrap:anywhere}.pya h2[id]{scroll-margin-top:100px}.pya-nav{padding:20px;background:#f7f3fc;border:1px solid #ded2ee;border-radius:12px}.pya-nav a{display:block;padding:7px 0;line-height:1.45}.pya-row#demo{scroll-margin-top:100px}.pya table{max-width:100%}.pya-row .wpcf7 input:not([type=checkbox]),.pya-row .wpcf7 textarea{box-sizing:border-box;width:100%}@media(max-width:480px){.pya h2{font-size:24px}.pya p,.pya li{font-size:16px}.pya pre{padding:12px}}<\/style>\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_665541724\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_1584463050\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<\/p>\n<section class=\"pya notranslate\" data-no-translation lang=\"es\">\n<div class=\"pya-intro\">\n<p class=\"pya-kicker\">Piyion \u00b7 Revisado el 10 de noviembre de 2026<\/p>\n<p>Entiende qu\u00e9 hace un CRM de ventas, sus tipos y las funciones que conviene probar antes de elegir una plataforma.<\/p>\n<\/div>\n<nav class=\"pya-nav\" aria-label=\"Contenido de esta gu\u00eda\"><strong>En esta gu\u00eda<\/strong><a href=\"#tema-es-1\">Qu\u00e9 es un CRM en ventas<\/a><a href=\"#tema-es-2\">Tipos de CRM y cu\u00e1ndo sirven<\/a><a href=\"#tema-es-3\">Ejemplo pr\u00e1ctico: de consulta a oportunidad<\/a><a href=\"#tema-es-4\">Funciones que debes probar en un software CRM<\/a><a href=\"#tema-es-5\">C\u00f3mo elegir un CRM en Colombia<\/a><a href=\"#tema-es-6\">Preguntas frecuentes<\/a><\/nav>\n<\/section>\n<p>\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_1584463050:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_665541724:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_1622361224\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_1746740389\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<\/p>\n<section class=\"pya notranslate\" data-no-translation lang=\"es\">\n<h2 id=\"tema-es-1\">Qu\u00e9 es un CRM en ventas<\/h2>\n<p>CRM significa gesti\u00f3n de relaciones con clientes. Describe tanto una forma de organizar el trabajo como el software que re\u00fane contactos, conversaciones y oportunidades. Su utilidad aparece cuando cada solicitud tiene un responsable, una etapa y un pr\u00f3ximo paso que otra persona puede entender.<\/p>\n<p>Un directorio responde qui\u00e9n es el contacto. Un CRM de ventas tambi\u00e9n permite registrar qu\u00e9 necesita, qu\u00e9 propuesta recibi\u00f3 y qu\u00e9 falta para tomar una decisi\u00f3n. Una empresa peque\u00f1a puede empezar con un proceso sencillo; a\u00f1adir campos sin una necesidad concreta solo aumenta el trabajo de registro.<\/p>\n<\/section>\n<p>\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_1746740389:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_1622361224:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_1977851065\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_159450802\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<\/p>\n<section class=\"pya notranslate\" data-no-translation lang=\"es\">\n<h2 id=\"tema-es-2\">Tipos de CRM y cu\u00e1ndo sirven<\/h2>\n<ul>\n<li><strong>Operativo:<\/strong> organiza actividades como asignaci\u00f3n, seguimiento y atenci\u00f3n.<\/li>\n<li><strong>Anal\u00edtico:<\/strong> ayuda a estudiar resultados, segmentos y comportamiento a partir de datos consistentes.<\/li>\n<li><strong>Colaborativo:<\/strong> facilita compartir contexto entre ventas, marketing y servicio.<\/li>\n<\/ul>\n<p>Estas categor\u00edas pueden coexistir en una plataforma. Para comparar herramientas CRM, pregunta qu\u00e9 problema resuelve cada funci\u00f3n en tu operaci\u00f3n. Un tablero vistoso sirve poco si las oportunidades no se actualizan.<\/p>\n<\/section>\n<p>\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_159450802:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_1977851065:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_749896218\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_1058338212\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<\/p>\n<section class=\"pya notranslate\" data-no-translation lang=\"es\">\n<h2 id=\"tema-es-3\">Ejemplo pr\u00e1ctico: de consulta a oportunidad<\/h2>\n<p>Imagina una empresa que cotiza mantenimiento. Una persona pregunta por WhatsApp, un asesor confirma el tipo de equipo y registra la necesidad. La oportunidad pasa a \u00abdiagn\u00f3stico\u00bb; cuando se env\u00eda una propuesta, queda la versi\u00f3n y una fecha acordada para revisarla. Si otro asesor toma el caso, puede continuar sin pedir al cliente toda la informaci\u00f3n otra vez.<\/p>\n<p>El ejemplo es ilustrativo. Define tus propias etapas y condiciones de avance: \u00abcotizaci\u00f3n enviada\u00bb exige una propuesta real; \u00abganada\u00bb exige el criterio de cierre que utilice tu empresa. Una respuesta como \u00abgracias\u00bb no demuestra una venta.<\/p>\n<\/section>\n<p>\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_1058338212:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_749896218:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_1568635274\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_1522806358\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<\/p>\n<section class=\"pya notranslate\" data-no-translation lang=\"es\">\n<h2 id=\"tema-es-4\">Funciones que debes probar en un software CRM<\/h2>\n<ol>\n<li>Crea un contacto de prueba y comprueba c\u00f3mo se detectan duplicados.<\/li>\n<li>Registra una oportunidad, su responsable y pr\u00f3xima acci\u00f3n.<\/li>\n<li>Transfiere el caso y verifica que el nuevo responsable conserve contexto.<\/li>\n<li>Consulta qu\u00e9 ocurre con tareas vencidas y contactos sin asignar.<\/li>\n<li>Comprueba exportaci\u00f3n, permisos y acceso m\u00f3vil seg\u00fan el plan evaluado.<\/li>\n<\/ol>\n<p>No des por incluida una integraci\u00f3n con WhatsApp, correo o facturaci\u00f3n: pide una demostraci\u00f3n del recorrido completo. Una herramienta puede guardar el tel\u00e9fono sin recibir los mensajes del canal.<\/p>\n<\/section>\n<p>\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_1522806358:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_1568635274:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_885368111\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_1292008392\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<\/p>\n<section class=\"pya notranslate\" data-no-translation lang=\"es\">\n<h2 id=\"tema-es-5\">C\u00f3mo elegir un CRM en Colombia<\/h2>\n<p>Prepara una matriz con tu n\u00famero de usuarios, canales, cantidad de oportunidades y necesidades de implementaci\u00f3n. Separa licencia, mensajer\u00eda e integraciones. Pregunta por soporte, capacitaci\u00f3n y qu\u00e9 informaci\u00f3n puedes exportar si cambias de proveedor.<\/p>\n<p>Si la mayor parte de tus consultas llega por chat, revisa el <a href=\"\/es_es\/crm-whatsapp\/\">CRM para WhatsApp<\/a>. Para definir las etapas, utiliza la <a href=\"\/es_es\/2026\/11\/10\/embudo-ventas-whatsapp\/\">gu\u00eda de embudo de ventas<\/a>. La elecci\u00f3n debe responder al proceso, no al n\u00famero de funciones anunciado.<\/p>\n<\/section>\n<p>\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_1292008392:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_885368111:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_263936749\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_1816945483\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<\/p>\n<section class=\"pya notranslate\" data-no-translation lang=\"es\">\n<h2 id=\"tema-es-6\">Preguntas frecuentes<\/h2>\n<h3>\u00bfCRM es lo mismo que una base de datos?<\/h3>\n<p>La base de datos conserva informaci\u00f3n. El proceso CRM a\u00f1ade responsables, actividades y reglas para usarla en la relaci\u00f3n comercial.<\/p>\n<h3>\u00bfUn CRM garantiza m\u00e1s ventas?<\/h3>\n<p>No. Permite organizar y medir el trabajo. El resultado tambi\u00e9n depende de la oferta, la calidad de las consultas y la ejecuci\u00f3n del equipo.<\/p>\n<p>Referencia conceptual: <a href=\"https:\/\/www.microsoft.com\/en-us\/dynamics-365\/resources\/what-is-crm\">definici\u00f3n y tipos de CRM de Microsoft<\/a>. Los ejemplos y la lista de evaluaci\u00f3n son propuestas pr\u00e1cticas de esta gu\u00eda.<\/p>\n<\/section>\n<p>\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_1816945483:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_263936749:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_211546945\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_1371583453\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_1371583453:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_211546945:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_437152616\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_824413176\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_824413176:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_437152616:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_931565421\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_712281369\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_712281369:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_931565421:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_1690634971\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_1012277521\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_1012277521:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_1690634971:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_734841003\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_74675395\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_74675395:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_734841003:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_50413862\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_1161784943\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_1161784943:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_50413862:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_1483480100\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_887846083\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<\/p>\n<section class=\"pya notranslate\" data-no-translation lang=\"es\">\n<h2>Desventajas de un CRM y usos por sector<\/h2>\n<p>Un CRM a\u00f1ade costos de licencia, configuraci\u00f3n y capacitaci\u00f3n. Tambi\u00e9n exige mantener datos al d\u00eda: si nadie registra el pr\u00f3ximo paso, el tablero puede transmitir una falsa sensaci\u00f3n de control. Reduce ese riesgo empezando por pocos campos, responsables claros y una revisi\u00f3n peri\u00f3dica de oportunidades.<\/p>\n<h3>CRM para veh\u00edculos y reclutamiento<\/h3>\n<p>En una venta de veh\u00edculos, un registro \u00fatil puede incluir modelo de inter\u00e9s, presupuesto declarado, disponibilidad de visita y propuesta pendiente. No confundas ese seguimiento comercial con inventario, financiaci\u00f3n o facturaci\u00f3n: comprueba cada integraci\u00f3n por separado.<\/p>\n<p>En reclutamiento, un CRM puede organizar relaciones con empresas contratantes y contactos que esperan seguimiento. La evaluaci\u00f3n de candidatos y las etapas de selecci\u00f3n suelen requerir funciones espec\u00edficas de un sistema de seguimiento de candidatos. Verifica permisos, conservaci\u00f3n de datos y alcance antes de usar una plataforma comercial para ese proceso. Estos ejemplos describen necesidades; no afirman que Piyion incluya m\u00f3dulos sectoriales.<\/p>\n<\/section>\n<p>\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_887846083:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_1483480100:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_519273051\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_1406828134\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_1406828134:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_519273051:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_561712220\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_492196155\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<section class=\"pya notranslate\" data-no-translation lang=\"es\">\n<h2>Revisa tu operaci\u00f3n con Piyion<\/h2>\n<p>Cu\u00e9ntanos qu\u00e9 necesitas organizar y c\u00f3mo atiende hoy tu equipo. Te ayudamos a evaluar el alcance para tu negocio.<\/p>\n<p><a class=\"pya-btn\" href=\"#demo\">Estoy interesado<\/a><\/p>\n<\/section>\n<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<style type=\"text\/css\"> .vc_column_492196155:not(.vc_parallax):not(.jarallax) { overflow: center!important; position: relative; }<\/style><\/div><\/div><\/div><style type=\"text\/css\"> .vc_row_561712220:not(.vc_parallax) { overflow: center!important; position: relative; }<\/style><\/div><div id=\"demo\" class=\"vc_row wpb_row vc_row-fluid pya-row vc_row_1868705213\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_column_621340473\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f5607-o1\" lang=\"es-ES\" dir=\"ltr\" data-wpcf7-id=\"5607\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/es_es\/wp-json\/wp\/v2\/posts\/6605#wpcf7-f5607-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulario de contacto\" novalidate=\"novalidate\" data-status=\"init\" data-trp-original-action=\"\/es_es\/wp-json\/wp\/v2\/posts\/6605#wpcf7-f5607-o1\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"5607\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.2.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"es_ES\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f5607-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<div class=\"sh-cf7-body\"><p class=\"pf-price\">Planes desde USD 99\/mes \u00b7 Sin permanencia a largo plazo\n<\/p>\n<p class=\"piyion-contact-required\">Cu\u00e9ntanos c\u00f3mo contactarte. Los datos de tu operaci\u00f3n son opcionales.\n<\/p>\n<p><label>Empresa *<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"empresa\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"organization\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Nombre de la empresa\" value=\"\" type=\"text\" name=\"empresa\" \/><\/span><\/label>\n<\/p>\n<p><label>Tu nombre *<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"nombre\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"name\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Nombre y apellido\" value=\"\" type=\"text\" name=\"nombre\" \/><\/span><\/label>\n<\/p>\n<p><label>Correo de trabajo *<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"correo\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" id=\"pf-correo\" autocomplete=\"email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"nombre@tuempresa.com\" value=\"\" type=\"email\" name=\"correo\" \/><\/span><\/label>\n<\/p>\n<p><label>WhatsApp *<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"whatsapp\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" autocomplete=\"tel\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"+57 300 000 0000\" value=\"\" type=\"tel\" name=\"whatsapp\" \/><\/span><\/label>\n<\/p>\n<details class=\"piyion-brief\">\n\t<summary>Ay\u00fadanos a preparar tu demo (opcional)\n\t<\/summary>\n\t<p><label>Web o Instagram de la empresa<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"web\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"tuempresa.com\" value=\"\" type=\"text\" name=\"web\" \/><\/span><\/label>\n\t<\/p>\n\t<p><label>\u00bfCu\u00e1ntas personas atienden los chats hoy?<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"asesores\"><select class=\"wpcf7-form-control wpcf7-select\" id=\"pf-asesores\" aria-invalid=\"false\" name=\"asesores\"><option value=\"\">&#8212;Por favor, elige una opci\u00f3n&#8212;<\/option><option value=\"Solo yo\">Solo yo<\/option><option value=\"2 a 5 asesores\">2 a 5 asesores<\/option><option value=\"6 a 15 asesores\">6 a 15 asesores<\/option><option value=\"M\u00e1s de 15 asesores\">M\u00e1s de 15 asesores<\/option><\/select><\/span><\/label>\n\t<\/p>\n\t<p><label>\u00bfCu\u00e1ntos chats recibes al d\u00eda?<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"chats\"><select class=\"wpcf7-form-control wpcf7-select\" id=\"pf-chats\" aria-invalid=\"false\" name=\"chats\"><option value=\"\">&#8212;Por favor, elige una opci\u00f3n&#8212;<\/option><option value=\"Menos de 20\">Menos de 20<\/option><option value=\"20 a 50\">20 a 50<\/option><option value=\"51 a 150\">51 a 150<\/option><option value=\"M\u00e1s de 150\">M\u00e1s de 150<\/option><\/select><\/span><\/label>\n\t<\/p>\n\t<p><label>\u00bfCu\u00e1ndo quieres implementar?<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"tiempo\"><select class=\"wpcf7-form-control wpcf7-select\" id=\"pf-tiempo\" aria-invalid=\"false\" name=\"tiempo\"><option value=\"\">&#8212;Por favor, elige una opci\u00f3n&#8212;<\/option><option value=\"Esta semana\">Esta semana<\/option><option value=\"Este mes\">Este mes<\/option><option value=\"En 1 a 3 meses\">En 1 a 3 meses<\/option><option value=\"Solo estoy investigando\">Solo estoy investigando<\/option><\/select><\/span><\/label>\n\t<\/p>\n\t<p><label>Presupuesto mensual para la plataforma<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"presupuesto\"><select class=\"wpcf7-form-control wpcf7-select\" id=\"pf-presupuesto\" aria-invalid=\"false\" name=\"presupuesto\"><option value=\"\">&#8212;Por favor, elige una opci\u00f3n&#8212;<\/option><option value=\"Menos de USD 99\">Menos de USD 99<\/option><option value=\"USD 99 a 199\">USD 99 a 199<\/option><option value=\"USD 200 a 500\">USD 200 a 500<\/option><option value=\"M\u00e1s de USD 500\">M\u00e1s de USD 500<\/option><\/select><\/span><\/label>\n\t<\/p>\n<\/details>\n<input class=\"wpcf7-form-control wpcf7-hidden\" id=\"pf-puntaje\" value=\"\" type=\"hidden\" name=\"puntaje\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" id=\"pf-segmento\" value=\"\" type=\"hidden\" name=\"segmento\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" id=\"pf-gclid\" value=\"\" type=\"hidden\" name=\"gclid\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" id=\"pf-pagina\" value=\"\" type=\"hidden\" name=\"pagina\" \/>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"piyion-whatsapp-consent\"><span 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