ACTIVATION AND OPERATIONS IN COLOMBIA
WhatsApp Business API for your business
Connect WhatsApp with your team, CRM, campaigns, and automations through a platform built for sales and customer support.
Meta messaging fees are charged separately. Activation and availability depend on Meta’s validation and policies.
SEE PIYION IN ACTION
Activate WhatsApp to grow
Share your details. We will review your operation and show you the plan and activation process that best fit your business.
MORE THAN A WHATSAPP NUMBER
The official API turns WhatsApp into business infrastructure.
The WhatsApp Business API is designed for organizations that need to connect teams, processes, and systems around their conversations. Unlike an app-only operation, the API lets you integrate a platform like Piyion to assign chats, preserve context, launch campaigns, and automate customer journeys.
The API is not a standalone app. Piyion provides the interface, CRM, and tools your team uses each day, while Meta manages the channel, templates, and messaging rules.
01 / RESPOND
One channel for the whole team
Sharing devices is no longer enough as message volume, locations, or team size grows.
Multi-agent support with context
Piyion lets you assign owners, review history, and keep internal notes. Conversations remain traceable even when a different agent takes over.

02 / ORGANIZE
Every conversation can become an opportunity
Without follow-up, a quote or request can disappear among new chats.
CRM integrated with WhatsApp
Classify contacts, add notes, move opportunities through stages, and keep the next step visible. Your sales team works from a shared process.

03 / ENGAGE
Campaigns backed by a team ready to respond
Sending is only the beginning. Replies need owners, context, and follow-through.
Templates, segments, and follow-up
Create campaigns with approved templates, segment the audience, and handle replies from the same platform. Meta’s policies and consent requirements still apply.

ACTIVATION IN FOUR STEPS
How to activate the WhatsApp Business API with Piyion
Our team guides the process and confirms the required setup with you.
We review your operation
We identify the users, volume, channels, campaigns, and integrations you need.
We define the setup
We choose the number, plan, and support structure to connect.
We manage activation
We guide the connection of your business and channel under Meta’s requirements.
We prepare the team
We configure the workspace and guide users as they begin using it.
CHOOSE THE RIGHT SETUP
Standard WhatsApp Business vs. the WhatsApp API with Piyion
| Need | WhatsApp Business | API + Piyion |
|---|---|---|
| Team | Use through the app and linked devices. | Multi-agent operations and assignment according to your plan. |
| CRM | Organization using features available in the app. | Pipeline, notes, tags, and sales follow-up. |
| Campaigns | Broadcast tools subject to applicable conditions. | Templates, segments, and scheduling through the official API. |
| Automation | Features built into the app. | Workflows and Piyi AI according to your selected scope. |
| Integrations | Connectivity limited to the available ecosystem. | API, webhooks, and connectors defined for your implementation. |
CUSTOMER STORIES IN COLOMBIA
Businesses already organizing conversations with Piyion.
iCali
The challenge: support sales coming through WhatsApp without losing track of follow-up.
The approach: organized support, sales tracking, and broadcast campaigns.
Panadería Montecarlo
The challenge: strengthen an everyday channel for receiving and handling requests.
The approach: digital support and continuity for sales conversations on WhatsApp.
Platería Ramírez
The challenge: respond more consistently to requests from different channels.
The approach: digital support and chatbot assistance to collect information and guide users.
Emssanar EPS
The challenge: handle transactional processes and user inquiries at scale.
The approach: automation and support with a specialized team.
AN ECOSYSTEM THAT CONNECTS
Connect channels, commerce, and automation.
Piyion can grow around your process and the tools your business already uses. Before setting up an integration, we define what information your team needs, when it should appear, and what action it should trigger. This makes every connection serve a real operational need as your volume grows.
CHANNELS
Conversations start in different places
Bring together support that starts on WhatsApp and connect other available channels so your team can work with a fuller view. Instagram, Facebook Messenger, and TikTok availability depends on your plan and agreed setup.
COMMERCE
Connect conversations with your operation
Integrations with tools such as Shopify let you build workflows where sales data and conversations work together. We will review what information should move and what actions your team needs to take.
AUTOMATION
Connect processes while keeping the human touch
APIs, webhooks, and connectors such as Zapier can link forms, systems, and tasks. Piyi AI helps answer questions, collect details, and hand the context to a person when a conversation needs specialized support.
ANSWERS TO HELP YOU DECIDE
Frequently asked questions
What is the WhatsApp Business API?
It is Meta’s business infrastructure for connecting WhatsApp to platforms, teams, automations, and integrations. You need a solution such as Piyion to manage the conversations.
How much does it cost to activate the WhatsApp Business API?
Piyion’s published plans start at USD 99 per month. The final price depends on users, channels, campaigns, automation, and implementation. Meta fees are charged separately.
Can I keep my current number?
That depends on how the number is registered and used. During the activation review, we will check your situation and the applicable requirements.
How long does activation take?
Timing varies with your business readiness, available information, and Meta’s validation process. Piyion guides the process and tells you what steps remain.
Can several agents reply?
Yes. Piyion supports multi-agent operations according to your plan, with assignment, history, and conversation follow-up.
Does the API support bulk messages?
Yes, using approved templates and respecting recipient consent, account quality, and Meta’s policies.
Does the API prevent all account blocks?
No. Using the official API does not remove Meta’s policies or guarantee zero restrictions. Quality, consent, and user behavior still matter.
Can Piyion connect to other systems?
Piyion offers APIs, webhooks, and connectors. The scope depends on the system, plan, and implementation required.
KEEP EXPLORING
Find the next answer for your operation.

YOUR NEXT STAGE STARTS HERE
Your business has plenty to talk about.
Tell us what you want to improve and learn how Piyion can connect your team’s support, campaigns, and follow-up.
